| IBI is the only business magazine that looks in depth
at what's happening in the international boating market on a country-by-country
basis.
On a regular basis we investigate, analyse and summarise commercial developments
in the key strategic markets
such as the USA and the major European markets in our programme of detailed
business reports. These comprise a close look at the business climate
in any given market and include detailed reportage of how major and interesting
players - domestic manufacturers, importers and distributors - are manoeuvring
to cope with, and take advantage of, changing market conditions.
We also look in detail at opportunities in prospective
markets as they hove into view outside the mainstream European and
North American markets.
We examine technical developments and market
trends in specific product sectors, be they mainstream areas such
as marine electronics, inboard and outboard engines or developing ones
such as onboard electrical power management or environmental control.
And we report on changes at the distribution, retail, environmental, legislative
and service provision levels of the market.
Having monitored the boating business since 1968, IBI is able to apply
long-term insight and analysis into industry/market
developments to give them context within the broader market picture.
IBI is published eight times a year. Issue datelines are January/February,
March, April/May, June/July, August/September, October, November and December.
It is received by more than 12,000 senior managers and executives in boating
industry companies in 120 countries (BPA audit applied for). We are read
by boatbuilders, marine equipment manufacturers, wholesalers/distributors,
import/export agencies, yacht designers and naval architects, retailers
and other service providers. Primarily a controlled circulation magazine,
it's sent free to bona fide marine leisure industry companies which specifically
request to receive it.
International Boat Industry
IPC Country & Leisure Media Ltd,
Leon House, 233 High Street
Croydon, CR9 1HZ
UK
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