WESMAR and Arie De Boom in partnership
By IBI Magazine
US marine electronics and mechanical systems manufacturer WESMAR has announced a new joint partnership with repair and servicing specialist Arie De Boom Marine in France with the establishment of WESMAR Europe.
Under the agreement, Arie De Boom will be developing a sales and service network for WESMAR products throughout Europe. WESMAR will be supplying the equipment and the technical training for the sales and support of their bow and stern thruster equipment, roll fin stabilisers, and hydraulics.
Arie De Boom Marine is part owner and manages Port de La Rague, and Arie De Boom Services, a fully owned subsidiary operates the shipyard in the heart of Port de La Rague, in the Bay of Cannes where they offer every possible boating service including maintenance and repairs, equipment installation and servicing, dry docking and winterizing.
"The Port de La Rague is a premier facility and will be a valuable location for WESMAR customers throughout Europe. Included at the marina is an outstanding yard that includes covered storage, travel lifts and hoists, a paint shop and maintenance workshops that provide a level of service highly revered in Europe. It is surrounded by retail spaces including hotels, restaurants, and exquisite shops," says Bruce Blakey, president of WESMAR (pictured left).
The Port de La Rague, and the shipyard facility, along with adjoining classroom and training facilities fit well with WESMAR's business philosophy of expanding customer support for its products, says Blakey, who launched WESMAR 45 years ago, and began exporting equipment that first year. "WESMAR Europe is a major effort to enhance service to our customers, both old and new, in an important boating market. We have worked diligently over the years providing top end, life changing products to the marine community. The creation of WESMAR Europe expands this plan."
Arie De Boom Marine, a company that has extensive experience developing and managing marinas in the Netherlands and France, is planning a marina expansion at Port de La Rague, that will add 100 moorings for 80 to 150 foot yachts, doubling the size and making it one of the largest and most environmentally friendly marinas in Europe. "My ambition is that all the contacts I've made in the marine industry in the past 35 years can be used to promote and sell WESMAR products," says Alex De Boom, president of Arie De Boom Marine (pictured right).
(12 March 2010)
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