Bavaria Yachts USA has appointed Fletcher Ryan as its general manager. Ryan will be at the helm of the recently opened factory-direct store in Mystic, Connecticut.

An industry veteran, Ryan’s experience span 20 years serving the New England sailing market. He has worked with clients throughout the Northeast. Ryan joins the Bavaria USA team with the responsibility of guiding the growth of the Bavaria brand in the all-important Northeast market.

“We are excited about Fletcher joining our team. In addition to his experience, he brings a track record of high integrity and excellent client service, and a tremendous reputation among boat owners in the Northeast,” says Bavaria Yachts USA MD Kenny Feld.

Bavaria Yachts Northeast offices will be located in the Mystic Shipyard, and will officially open in early September.