Bavaria Yachts has signed Performance Yacht Sales in Miami as its new dealer for both its motorboat and sailboat lines. Performance will join its existing dealers, Yacht Sales West and Horizon Yachts.
“The US will continue to be a pivotal market in the growth and development plans of Bavaria Yachts and we will make big investments to increase our presence in building a strong dealer and service network to implement this plan,” said Stefan Klaassen, Bavaria’s global head of sales, in a statement. “This strategy will enable us to develop our presence locally across the continental US and have a much closer relationship with our customers on both service and sales.”
Performance Yacht Sales will represent Bavaria at the St Petersburg Boat Show this month, and will also represent the German builder at the Miami International Boat Show in February 2017. Klaasen said that the dealer will show the new Bavaria E40 Sedan and E40 FLY models at Miami. “This launch will be the beginning of an exciting venture of new models which include the new revolutionary sailing yacht Bavaria C57, which is ushering in a new era at Bavaria Yachts,” he said.