From shipyard to strategy: HanseYachts plots bold course under new ownership

Hanse Andreas Muller

New majority owner Andreas Müller and CEO Hanjo Runde speak to IBI News about unleashing entrepreneurial agility, scaling in the US, and why the future of boatbuilding lies beyond the hull

 
Subscribe to IBI Plus
Subscribe to unlock this article

Keep reading for
£1 a week

Subscribe to IBI Plus


Subscribe today for just £1
and enjoy unlimited access to
every article and story at ibinews.com and in the daily newsletter


With IBI Plus, you’ll enjoy:

  • +Unrestricted access to all subscriber-only content
  • +Explore 50,000+ archived articles and stories
  • +Tap into 50+ years of global boating insight
  • +Access exclusive market and company data to find out where your business stands
  • +Read sector and country reports across established and emerging markets

SUBSCRIBE Just £1 a week

There’s no commitment, you can cancel any time.

Already a subscriber? Log in