USA: Market Reports
USA
How Sea-Doo reinvented the pontoon boat
Sea-Doo’s pontoon boat line grows to meet buyer demand for more seating and amenities
USAConnectivity: Making the benefits clear
Connectivity has become a buzzword in boatbuilding, with equipment manufacturers working overtime to give end-users the information they demand
USASeating: It’s all about creature comforts
Automotive-inspired features like seat cushion and backrest heating and cooling, along with suspension systems to soften the ride, provide an opportunity for differentiation in a competitive market
USAAn avalanche of ingenuity from US equipment manufacturers
A return to a more normalised boat market has driven innovation in the equipment sector, as boatbuilders increasingly look for means to differentiate in a more competitive market
USACan AI transform boat building?
The widespread availability and plummeting cost of artificial intelligence platforms represent an opportunity for boat builders and component manufacturers alike to achieve significant cost savings and greater operational efficiencies
USAGoodbye ICE? Not so fast
New sustainable fuel options and emissions control technologies are keeping internal combustion engines competitive in the battle for green propulsion supremacy
USAWhat a difference a year makes
As the frantic sales environment of the Covid-19 pandemic fades into memory, the US boat market enters that much anticipated new normal that is on one hand familiar, yet on the other hand different as baby boomers slowly cede market dominance to a new generation of buyers
USABoatbuilders are embracing new market dynamics to capture younger audience
US boat builders are making strides to address an increasingly dynamic market in the face of affordability challenges and the evolving demands of a newer, younger buyer. IBI reports on new product development among the country’s key volume builders
USAFinancing is readily available, but at what cost?
As boat builders work to rebuild pipelines different approaches to inventory and financial management are beginning to emerge, as some dealers return to pre-pandemic inventory levels and others choose to operate with leaner stock levels and more of a just-in-time approach
USABalancing act as boatbuilders focus on affordability
With younger buyers still looking to engage a boat market that’s been challenged by inflationary pressures and multiple interest rate hikes, US boat builders are innovating to maintain an affordable path to entry
USAChad Lyon- Marine Industry Leader, Wells Fargo DF Marine Group
As the commercial leader for Wells Fargo Distribution Finance’s marine group, Chad Lyon oversees the US bank’s significant wholesale finance interests in the North American leisure marine sector.
USAElectrification - It’s all about control
Today’s boat buyers don’t just want increasingly electrified boats with push-button amenities, they want full control and management in the palm of their hand
USAUSA Equipment Market | Overview
Race to the Top: From Covid resurgences to supply chain upheavals to war in Ukraine, onboard equipment manufacturers faced immense challenges in 2022. Their response has been a flood of innovation embracing new technology and new ideas to capture market share
Companies - USA
NewsKVH Q1 revenues drop 14%
Challenging Q1 for US satcom service provider as it winds down hardware manufacturing operations
NewsOasis Marinas takes on management of Texas location
JMK5 Marina is the company’s first property in the Lone Star State
NewsAnother tough quarter for Johnson Outdoors
Second-quarter revenue and profit declines across all operating segments underscore challenging market conditions for US watercraft and equipment manufacturer
People - USA
NewsSpringer bids adieu to Malibu
Outgoing CEO Jack Springer says his decision to step down was not taken lightly
NewsVetus-Maxwell expands US sales team
Rebecca Lancashire appointed sales manager for Florida and the Gulf regions
NewsAllianz names new global head of marine
Rich Soja has over 35 years’ experience in marine insurance
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