Boating needs better pricing transparency, other automotive-like standards

IBI , by Tony Esposito2021-06-16T13:52:00

OneWater Marine web pic

The issue, says OneWater’s David Witty, is confusion among boat buyers

As boats begin adopting automotive-derived digital connective technology – like remote system control and autopilot features – some dealers believe boating could benefit from other auto industry practices, starting with pricing transparency.

To continue reading, please see the IBI Plus subscription options below for accessing our Premium Content.

This is premium content

You must be a subscriber and signed-in to access this content.

IBI Magazine_Website_promo_July

To continue, subscribe to IBI Plus

Benefits include:

  • Breaking industry news as it happens
  • Unlimited access to all IBI Plus Premium content, including:
  • Industry statistics / Market reports / Company insights / In-depth segment reports
  • Our archive of more than 38,000 news items and features
  • Save articles in your personal library under ’My Account’

Subscribe Today to continue reading

to gain access to IBI Plus Premium content.

Alternatively, REGISTER to receive IBI Daily News & Breaking News alerts for free.

Already a subscriber? Sign-in now at the top of this page.