Marina Sport to help develop the US brand on the Spanish market
Bryant Boats, the US builder of bowrider and tow-sport boats from Sweetwater, Tennessee, has signed its first dealer in Spain.
Marina Sport is a long-established family business representing several brands, with locations in both Madrid and Denia.
Together, Bryant and Marine Sport will be working to significantly develop the brand in Spain over the next 12 months with customer open-houses and boat shows aimed at showcasing Bryant to this new market.
According to a company news release, the partnership was forged amid the current trade war between the US and many of its major trading partners.
“Considering the current negative impact that trade tariffs are having on US boat exports, this is a significant accomplishment for Bryant and Marina Sport to buck the trend and look toward the future.”
Bryant has dealers in France, Switzerland, Germany, Belgium, Portugal, Austria and Israel, a result of parent company Correct Craft’s decade-long effort at global expansion.