Companies

Grand Craft marketing targets where the buyers are

> , by Tony Esposito2023-07-24T11:49:00

Grand Craft Gallagher

US builder discusses highly-targeted approach to reaching potential customers

You’re more likely to see Patrick Gallagher and one of his sleek, hand-built mahogany Grand Crafts at an air show or classic car auction than you are at a boat show, because Gallagher knows who his buyers are and where best to find them.

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