Greek government pledges 10-year strategic plan for tourism

New Greek Prime Minister Kyriakos Mitsotakis visited the Ministry of Tourism recently to discuss plans for the next decade. Tourism is the largest sector in Greece, and it is one where Greece has unquestionable – and to some extent untapped – competitive advantages.

“The country needs a 10-year plan for tourism in the future, which, as Tourism Minister Harris Theoharis has said, will focus on competitiveness, innovation and sustainability. Today, there can be no tourist product in Greece that does not give priority to environmental protection,” Mitsotakis stressed.

The 10-year plan will be drafted within the next six months, in cooperation with key players from the tourism sector. Special attention will be given to sea tourism, as it is recently recognised as a strong competitive advantage of Greece. Greece aims to become a centre for premium sea tourists and superyachts in the Eastern Mediterranean.

Mitsotakis concluded that his government’s job is to make sure that things which have never been done before will finally be implemented, with clear timetables, clear targets, and the cooperation of the relevant ministries.