All Market Intelligence articles – Page 35
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Battery Technologies
Salvaging EV batteries for second-life use
According to sources within the automotive industry, there will be over 100 million EV batteries reaching the end of their service life globally over the next decade. The good news is that these batteries can find a second life in marine propulsion, or as powerwalls (containerised power storage) at marinas.
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Green Technologies
Applying bio science to marine clothing design
Henri Lloyd’s new Smart-Therm mid layer jacket moves the art of marine clothing tailoring into the science of how a human body performs. CEO Graham Allen explains how this next generation garment evolved and how the company is looking to create a more sustainable future for its products.
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Boat Autonomy
Brunswick enters a new age of collaboration
Brunswick Corporation announced an exciting and potentially far-reaching new partnership this week that was largely overshadowed by a subsequent influx of new product launches at the Miami International Boat Show. The new alliance wasn’t with a new distribution or supply partner, but with embedded software technology firm Apex.AI as part ...
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News
US boating environment uncertain, but positioned for future
NMMA president says things might be ”better than they appear” at annual state-of-the inudstry address in Miami
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Thrusters & Steering
Steer like a car?
Can a boat’s steering system track like a road vehicle? Dr Matteo Dadda, CCO of the Italian steering specialist Hydrodrive, says that it can certainly get close. By using the right materials, it can even be sustainable
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Lighting
Lighting | Movers and shakers
Attwood Marine Products Based in Lowell, Michigan, and part of the Navico Group, Attwood Marine produces a series of stainless steel ‘lightarmor’ underwater LEDs as part of a much wider marine equipment portfolio. attwoodmarine.com Aqualuma Founded in 2005 on Australia’s Gold Coast, Aqualuma manufactures a large range ...
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Lighting
A brighter future - the latest in lighting trends
The light emitting diode has evolved rapidly in recent years, so modern marine lighting has moved from a necessity to a social science. ‘Tuneable’ and colour-change light can enhance mood, improve general well-being, and even knock down disease
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News
Marine stocks sink on eve of Miami as Fed fails to lower rates
Dealers have been struggling with rising interest rates since mid-summer 2023
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Outboard engines
Kahe Nautic and its new versatile Pod 600
Based in Lacanau, on the Atlantic coast of south-west France, Kahe E-Nautic is a new company that has developed a versatile type of small electric drive.
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Outboard engines
Consumer confusion: A word on watts
Most buyers understand the horsepower rating for ICE outboards, but kilowatts is more confusing.
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Outboard engines
Bigger is better
Building on following success of the success of its previous Avator 7.5e, 20e and 35e electric outboard motors, Mercury Marine kicked off its 85th anniversary in 2025 by unveiling its two largest electric outboards to date at January’s CES technology trade show – the all-new Avator 75e and 110e.
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Outboard engines
Electric outboards, thrusters and pods
The lines are blurring between electric outboards, steerable pods and retractable thrusters. Whilst motors continue to get smaller and more powerful, the emphasis is shifting towards more energy-dense batteries, with easier recycling
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Marine Electronics
More than meets the eye
Advanced digital control systems bring fingertip handling to a wide range of boats
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Outboard engines
Great things in small packages
Despite advances in portable electric motors, manufacturers of internal combustion portables continue launching new product aimed at capturing further market share
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Outboard engines
Why size matters
Multiple new product launches create a world of wonder in a segment defined by technical innovation and engineering magic
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Outboard engines
Mid-range outboards - The heart of the market
Reaching consumers in the highly competitive mid-range outboard segment requires imagination and a comprehensive product line
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Outboard engines
Despite the rise of electric, ICE still reigns supreme
Internal combustion outboards have been villainised in recent years, but new data suggests that when combined with sustainable fuels the venerable ICE outboard remains the top choice for powering a wide range of vessels
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Paints and Coatings
Insight | Sustainability: Here and now
With growing consumer interest in environmental sustainability, boatbuilders look to future technologies as a means of solidifying their engagement with eco-conscious buyers. But what can the industry do right now to be more sustainable? Quite a bit, it turns out, with a range of green options already available to boatbuilders
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Navigation
Garmin debuts multiple new products in Miami
US electronics giant to debut chartplotters, sonars and radar arrays at world’s biggest boat show