US builder names Alexandra Flora as its new marketing and international sales manager

World Cat's Alexandra Flora

World Cat’s Alexandra Flora

US-based fibreglass boatbuilder World Cat has named Alexandra Flora as its new marketing and international sales manager. The new role brings an opportunity for Flora to leverage previous international sales experience after working with World Cat’s marketing team for the past two years.

“Alex is a pillar of our organisation and has already established a great rapport with our current dealer network,” says World Cat director of sales and marketing, Wyatt Lane. “As we looked for the right person to spearhead growth in our international markets, we felt Alex’s talents would be the ideal fit.

“We’ve all learned that Alex’s talent and determination is an unstoppable force. She’s a dedicated up-and-comer in the marine industry and we’re proud to have her on our team.”

World Cat manufactures outboard-powered centre and dual console catamarans from 23ft-40ft. The company is based in Tarboro, North Carolina.