Beneteau Group CEO, Jérôme de Metz - The 15-minute read

> Subscriber-only2020-08-12T11:00:00

Not watched the video yet? Read the transcript of IBI’s recent interview with Beneteau Group CEO where is explains the thinking behind the French builder’s ambitious new strategy to cope with a fast changing market

Beneteau Chairman and CEO Jérôme de Metz provides details about the builder’s new five-year strategic plan which includes trimming down the number of boat brands in its portfolio, rationalising the company’s production footprint and cutting back on capacity…

To continue reading, please see the subscription options below for accessing IBI Premium Content.

SUBSCRIBER-ONLY CONTENT

To continue reading, subscribe TODAY!

TRY unlimited access for just £1 / €1 / $1 per week for your first 4 weeks.

Then pay just £35 / €40 / $45 per month thereafter
Offer for new subscribers only
Cancel anytime

Keep reading for just £1 / €1 / $1

_{No commitment, canel anytime*}_{Offer ends 31 April 2024}_{* Cancel anytime during first 4 weeks after initial payment and no further payments will be taken.}_{Inclusive of applicable taxes (VAT)}