Brittany Hizer has more than 15 years of product, sales and general management experience

Crestliner president Brittany Hizer

Crestliner president Brittany Hizer

A veteran of Brunswick Corporation’s Life Fitness division has been tapped to lead Crestliner Boats. Brittany Hizer was appointed president of Crestliner Boats on Tuesday, reporting to Brunswick’s Aluminum Fish Group president Dirk Hyde.

Hizer joined Life Fitness in 2004, and held a number of roles of increasing responsibility, culminating in her most recent assignment as global director for Life Fitness Digital Ventures. Earlier in her career, she led the acquisition of the Life Fitness SCIFIT brand.

Hizer brings more than 15 years of product, sales and general management experience to her new role.