Phil Whitehurst, CEO of UK-based marine electronics brand Actisense, has joined the International Marine Electronics Alliance (IMEA).

The US-based IMEA forms alliances with other marine industry associations, marine standards bodies, and marine companies to collaborate on specific projects aimed at improving marine electronics interface standards and other marine safety initiatives around the globe.

“It’s an honour to be accepted as a member of the IMEA,” says Whitehurst. “I am extremely passionate about the industry and look forward to contributing my years of experience to help maintain, improve and create marine electronic interface standards worldwide.”

As an IMEA alliance member, Whitehurst will use his experience to help the industry achieve greater safety in recreational boating and commercial shipping through the development of new marine electronics standards. He will also become an international advocate for the marine electronics industry and help to develop innovative funding strategies for the organisation.

Whitehurst founded Active Research Ltd, the company behind the Actisense brand, in 1997. The company works with over 70 distributors in 42 countries, stretching from Norway to New Zealand, Canada to Korea and all of mainland Europe.

Mark Reedenauer, IMEA president and executive director, says: “The IMEA is pleased to accept Phil on board as an alliance member. With plenty to offer, he will be helping us to develop new and exciting proposals. This will include programs for increasing education and improved services for the international marine electronics industry.’’