Langley, British Columbia-based AdvanTec Global Innovations has announced two new additions to its corporate marketing team.

Ryan Ferguson assumes the newly created role of marketing research specialist. Ferguson, who comes to AdvanTec Global from the energy sector, will be responsible for market research, including the development of strategic business plans, product innovation and annual product plans for the company’s full portfolio of marine brands.

Also new to the company is graphic designer and web specialist Cameron Guenther, who will be responsible for the development and production of creative materials for the company’s marine properties, including brochures, trade show materials, packaging and other collateral.

In his newly-created role Guenther will also oversee responsibility for the company’s marine business websites, including Steelhead Marine, Diamond Sea Glaze, Freeman Marine and Pacific Coast Marine.

Both Ferguson and Guenther will report to group marketing manager, Mitul Chandrani.

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