UK-based deck hardware manufacturer Barton Marine has hired Simon Reynolds as business development manager for sales and marketing.

Reynolds, who joined the firm earlier this month ahead of the METSTRADE Show in Amsterdam, has extensive experience of project management and strategic planning spanning nearly 30 years. He has worked in both the private and public sectors, and has managed businesses at local and national levels.

Reynolds has a proven track record for analysing, formulating and implementing plans for improved relationships and processes, and his new role will see him align these functions to improve the customer experience. He will be working with Barton’s customers to understand their needs and requirements, provide rapid customer response programs and developing effective working partnerships and strategies to strengthen business growth.

Reynolds is also a keen and competitive sailor and has won events at both National and World Championship level, including being part of the British Olympic team in Barcelona, Spain in the early 1990s.