BRP has named Tracy Crocker as the senior vice president and general manager of Evinrude following the retirement of his predecessor last month.

According to his Linked-In profile, Crocker was most recently general manager of Arctic Cat’s global ATV business.

"Tracy brings over 30 years of experience, 20 in senior executive roles, in several global companies, most recently in the powersports industry," said José Boisjoli, BRP president and CEO, in a statement.

"An accomplished strategist and team leader with a solid track record, he has helped organisations connect strategy to action plans and action plans to people."

Crocker will also become a member of BRP's Management Committee, reporting to Boisjoli.