Brunswick Corp has named Eric Hendrickson as president of Crestliner Boats. He will report to Jeff Kinsey, president of the Brunswick Freshwater Group.

Hendrickson replaces Cecil Cohn, who was named president of Brunswick Financial Services. Hendrickson was most recently manager of strategy and business development for the Brunswick Freshwater Group. He came from Hollister in July 2015, where he held various product development, engineering, marketing, operations and business strategy roles.