Dometic has named Paul Hickinbotham, an 18-year veteran with the company, as the group's new product manager EMEA Marine. He will lead a dedicated team from his UK base, reporting to head of product management EMEA, Sophie Dixon.
The new role was created to drive product innovation and customer responsiveness by channelling consumer feedback and market intelligence for each specific region in both the OEM and aftermarket sectors through to Dometic’s product development and sales teams.
In his previous role as EMEA director, Sales and Administrations & Commercial Division at Dometic, Hickinbotham led the growth of the company’s OEM and commercial divisions throughout EMEA to a strong position in the industry, with demand for Dometic products and installations continuing to increase in this sector.
The main focus of the new department will be to collate specialist market information from across the EMEA region and work closely with the company’s factories to identify new design and technology concepts, innovations and improvements for Dometic’s range of systems and equipment for the marine industry.
Dometic recently launched a new rebrand position, ‘Mobile Living Made Easy’, across the company, which supplies products for customers in the marine, caravan, truck and outdoor markets. The marine air-conditioning, sanitation and galley equipment specialist’s sub-brands, including Cruisair, Marine Air and SeaLand, are now offered by Dometic, harmonising the company’s product range into one overarching, globally-recognised brand.