Azimut Yachts has strengthened its presence in Europe with new dealership agreements in France and the UK and its entry into two new markets – Slovenia and Lithuania. The news comes as the Italian shipyard prepares to unveil four new models at the upcoming Cannes Yachting Festival later this month.
In France, one of the brand’s main markets in Europe, Azimut has signed an exclusive dealership agreement with the team at Azimut Yachts France, who will also be present at Cannes. Azimut was previously represented in the country by Philippe Blattes Yachting for 22 years.
“The choice of a new dealer in France, which is a strategic market for us, is in line with the new La Dolce Vita 3.0 brand strategy,” says Luca Cristino, Azimut Yachts’ sales and service director EMEA/APAC.” I am sure the Azimut Yachts France team represents the best possible expression of these values and can convey both their energy and their professional approach to customers.”
In Britain, the new Azimut Yachts distributor is Azimut Yachts UK, which will be based in Southampton and led by general manager Richard Cottrell. Azimut Yachts UK will be officially presented at the upcoming Southampton International Boat Show, where the brand will be exhibiting the 43 Atlantis, the 43 Magellano and the 50 Flybridge.
The strengthening of the commercial network also includes strategic agreements in Slovenia and Lithuania, both potential growth markets, where Azimut Yachts will be distributed by two new partners – Azimut Yachts Slovenia and Azimut Yachts Lithuania.
Azimut Yachts, part of the Azimut-Benetti Group, offers the Atlantis, Magellano Flybridge, S and Grande range of yachts from 34ft-120ft. It has a presence in 70 countries through a network of 128 sales and assistance centres, as well as direct representation and assistance branches in Shanghai, Hong Kong, Ft Lauderdale and Itajai, Brazil.