More country specific Market Reports
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USA
How Sea-Doo reinvented the pontoon boat
Sea-Doo’s pontoon boat line grows to meet buyer demand for more seating and amenities
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USA
An avalanche of ingenuity from US equipment manufacturers
A return to a more normalised boat market has driven innovation in the equipment sector, as boatbuilders increasingly look for means to differentiate in a more competitive market
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USA
Seating: It’s all about creature comforts
Automotive-inspired features like seat cushion and backrest heating and cooling, along with suspension systems to soften the ride, provide an opportunity for differentiation in a competitive market
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USA
Connectivity: Making the benefits clear
Connectivity has become a buzzword in boatbuilding, with equipment manufacturers working overtime to give end-users the information they demand
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USA
Can AI transform boat building?
The widespread availability and plummeting cost of artificial intelligence platforms represent an opportunity for boat builders and component manufacturers alike to achieve significant cost savings and greater operational efficiencies
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USA
Goodbye ICE? Not so fast
New sustainable fuel options and emissions control technologies are keeping internal combustion engines competitive in the battle for green propulsion supremacy
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USA
What a difference a year makes
As the frantic sales environment of the Covid-19 pandemic fades into memory, the US boat market enters that much anticipated new normal that is on one hand familiar, yet on the other hand different as baby boomers slowly cede market dominance to a new generation of buyers
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USA
Boatbuilders are embracing new market dynamics to capture younger audience
US boat builders are making strides to address an increasingly dynamic market in the face of affordability challenges and the evolving demands of a newer, younger buyer. IBI reports on new product development among the country’s key volume builders
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USA
Financing is readily available, but at what cost?
As boat builders work to rebuild pipelines different approaches to inventory and financial management are beginning to emerge, as some dealers return to pre-pandemic inventory levels and others choose to operate with leaner stock levels and more of a just-in-time approach
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USA
Balancing act as boatbuilders focus on affordability
With younger buyers still looking to engage a boat market that’s been challenged by inflationary pressures and multiple interest rate hikes, US boat builders are innovating to maintain an affordable path to entry
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USA
Chad Lyon- Marine Industry Leader, Wells Fargo DF Marine Group
As the commercial leader for Wells Fargo Distribution Finance’s marine group, Chad Lyon oversees the US bank’s significant wholesale finance interests in the North American leisure marine sector.
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USA
Electrification - It’s all about control
Today’s boat buyers don’t just want increasingly electrified boats with push-button amenities, they want full control and management in the palm of their hand
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USA
USA Equipment Market | Overview
Race to the Top: From Covid resurgences to supply chain upheavals to war in Ukraine, onboard equipment manufacturers faced immense challenges in 2022. Their response has been a flood of innovation embracing new technology and new ideas to capture market share
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USA
Happy times for the ‘in’ crowd
While pandemic-driven demand for boats of all kinds has buoyed sales of inboard and sterndrive power, new innovations and demographic shifts toward boat categories traditionally powered by internal engines could see sales growth continue well into the future
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USA
US - Pontoon Boats
Demand for pontoon boats has been growing steadily for years and got a further boost during the pandemic. With boat builders already producing as many boats as they can, factory expansions have become the norm among US pontoon builders
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USA
Elco | Electric boats past & present
Elco Boat Company introduced its first electric boats at the 1893 Chicago World’s Fair. Today, the firm continues to build truly unique electric watercraft that remain highly desired among privileged buyers, along with innovative propulsion systems aimed at driving the company into the next century
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USA
US Boat Market - Supply chain
Facing protracted delays for some parts and components, boat builders struggle with questions on whether or not to simply deliver incomplete product
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USA
US Boat Market | Luxury yachts
Sales of large cruisers and luxury yachts continue to soar as affluent buyers increasingly choose to spend their leisure time on the water