Francesca Goi
- BBA Awards Microsite Link
How to connect with a sceptical consumer
With the return of the Retail Marketing Initiative award category at this year’s Boat Builder Awards, we investigate the growing influence of Corporate Social Responsibility, and how brands must embrace new messaging methodologies when it comes to communicating ‘sustainability’
- Soft furnishings
Poltrona Frau and the evolution of onboard furniture
Marco Gaspari, head of the Italian furniture specialist’s marine unit, talks design trends and the evolution of onboard furniture
- News
First Salvador de Bahia boat show heralded a success
Show could spreahead plans to develop boating in the region
- Onboard entertainment
Design for charter | In conversation with: Loïc Bonnet
The CEO of Dream Yacht Charter gives IBI the inside take on the needs of charter customers and working with OEM to deliver
- News
Barcelona Boat Show in full swing
Some 279 exhibitors representing over 400 brands are in attendance
- News
Strong showing at Grand Pavois
Some 450 exhibitors introduced 800 brands to the public in La Rochelle last week
- News
Brunswick, and the future of sustainable design
Innovation alone is not enough – it’s meticulous analysis too that is giving Brunswick Boat Group’s Technology Center the edge
- News
Azimut Yachts and the Dare to Amaze journey
Connecting with the customer on a personal level is increasingly important for builders
- News
South Africa guest of honor at Grand Pavois in La Rochelle
SA on mission to boost boatbuilding profile
- News
Trend Watch | Milan Design Week - Why the marine industry were out in force
Milan Design Week (Salone del Mobile) is back to its usual dates post covid, and the marine industry is playing an increasignly significant role
- Italy
In converstation with Giorgio Besenzoni
A revolution in boat design is forcing equipment manufacturers to adapt; Besenzoni’s president talks to IBI about the importance of aesthetics and why products need to have a ‘wow’ factor
- News
Despite rain, Grand Pavois ends on high
Some 73,000 people visited this year’s show in La Rochelle
- Soft furnishings
Trend Watch | Milan Design Week
IBI checks out the key trends that will be driving interior boat design, unveiled in Italy’s capital of design
- News
In conversation with Peter Harken
How is design important to equipment? Is the form only a matter of function or are other aspects to be considered? Are colour choices merely aesthetic? IBI discusses equipment design with Peter Harken, founder, and Chairman of the Board of renowned equipment manufacturer Harken Inc.
- Green Technologies
Sustainable Design |
In conversation with Amedeo MigaliThe managing director of Micad, an engineering company specialising in the leisure marine sector and having worked with the likes of Azimut Yachts, Beneteau, Blue Game and Silent Yachts, talks to IBI about ecological design, and why true sustainability starts on the drawing board – and must factor in future ...
- News
More than 100 charter boats detained in BVI; The Moorings issues statement
HM Customs grounds boom season over compliance issues
- USA
Insider | Luiz de Basto on design
How does the global concept of culture – everything from the way we live, our values, behaviours and tastes – impact the niche world of boating? Luiz de Basto, the Miami-based yacht designer, with a wide portfolio in both custom and production yachts, tells IBI how a multicultural background has ...
- Interview
In conversation with: Luca Bassani
When it comes to colour, the boat industry had for many years appeared to have taken a leaf out of Henry Ford’s design notebook – prospective owners of a Model T Ford could have it in any colour ”as a long as it was black.” Generations of boaters would ...
- Spain
In conversation with: Claudia D’Arpizio
IBI’s Francesca Goi talks to Claudia D’Arpizio, globally recognised expert on the trends that are shaping consumer spending patterns in luxury segments